Our Mission
Our mission is to enable contactless donations and facilitate the donation process for people experiencing homelessness and for donors.
Our Story
We are a team of six motivated young women, who met during their MBA. As the final project of the MBA, we had to create a business plan for a company that would solve a problem in the world. Walking through London and realising how many people who are experiencing homelessness are still relying on cash donations, even though we barely carry cash with us in today’s world, made us start to think. So we started brainstorming for a solution how we can include the poorest in the world in the increasingly cashless society. And this is how Donate Smart started, as a project for business school.
However, during the months we worked on this project, we got to meet lovely people whose luck had changed and ended up living on the streets as they had no other place to go. Meeting these people and realising the impact Donate Smart and the Smartlet could have, we decided to bring it to life, and really help those in need.
We are honoured to announce that we won the Rising Star category at the Startup awards national series of London and East England. This award praises young enterprises whose goal is to develop innovative products or services with an impactful and bright future potential. We highly appreciate being recognized for our hard work with this award and are proud of everything we have accomplished so far.
Meet The Team
Sophie
CEO & Co-founder
Background: Audit and Controlling
After we had our first interview with a homeless person in London, it was obvious we had to try to push this project forward and help people who are often left behind in these changing times, which is the evolution into a cashless society in this case.
Maria
COO, Head of Marketing & Co-Founder
Background: Sales, Event Planning & Operations
I truly believe in Donate Smart and the impact it can have on people's lives as it does not only offer a one time solution for homeless people, but it also gives them a chance to a better life.
Geraldine
Head of Finance & Co-Founder
Background: Business Management & Operations
The intention behind creating Donate Smart perfectly matches my motivation and passion for giving something back, while using innovative techniques and analytics to ease the donation process and make it accessible to anyone at any time.
Karoline
Head of Communication & Co-Founder
Background: Clinical Psychology
Donate Smart may not only counteract homelessness but also help prevent and minimize mental health risks in future. Today's digital advancements offer an enormous opportunity to integrate each and everyone as part of society.
Clara
Advisor & Co-Founder
Background: Supply Chain Management
Moving to London just made me realize that homelessness has no borders. I think I have been lucky in my life so far and, if I can, I would like to help the ones who haven't had that chance. Donate Smart is the opportunity to try and make a difference.
Hanna
Advisor & Co-Founder
Background: Construction Engineering
I'm convinced that there is a moral and ethical responsibility for us working in this field to develop digital solutions available for all, and this is why Donate Smart really represents an affair of my heart.